JFKC – A Centennial Celebration of John F. Kennedy

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25 Nov 2016

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JFKC – A Centennial Celebration of John F. Kennedy

Inspired by a handful of enduring ideals championed by JFK—Courage, Freedom, Justice, Service, and Gratitude.

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Color Palette

Brand Hot Pink/Magenta (titles, prices, key accents): #FF2CAD (≈ neon pink used in the logo and product titles)

Ink Black (header/footer background): #0B0B0B

Warm Sand (intro band behind the welcome text): #D9C6A8

Paper White (catalog background): #FFFFFF

Steel Gray (secondary text): #6B7280

Link Blue (footer/nav links): #43B3E7 (optional accent)

Typography & tone

Headlines: Bold, all-caps sans with slight letter-spacing (logo vibe).

Layout

Grid: 4-up on desktop → 3 → 2 → 1 using CSS Grid with even gutters.

Cards: Square-ish thumbnails, soft radius, subtle shadow on hover.

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