International Students UK

Internationalstudentsuk.com is a fast, story‑driven travel website built as part of a complete digital rebrand. The site is powered by Astro for ultra‑fast loading and uses the GSAP animation library with custom micro‑animations to create a smooth, immersive browsing experience. The visual direction is entirely travel‑themed, supported by a new logo, brand guidelines, and a cohesive design system that keeps every page consistent and recognisable.

The layout and interactions were planned from a storyboard brand script, then translated into a user journey that guides visitors from initial curiosity through to key lead‑generation touchpoints. Design and animation choices were carefully balanced with usability and performance, so that the “wow” factor never gets in the way of clarity, accessibility, or future digital marketing campaigns.