WLS is a digital agency. We help brands create through strategy, story-telling, digital products, and integrated experiences on web, mobile, and in the world.
Nearly 15 years after the iconic CK One hit the shelves, Domani Studios was tapped for the global launch of CK2, a fresh evolution of the massively popular unisex fragrance.
DOMANI led the strategy and execution of CK2’s global online campaign which incorporates a wide range of digital tactics, including a responsive microsite designed for two people to engage, and find an excuse to get together and push the boundaries.
To kick-start the experience we asked couples to push the boundaries with a series of “dares” – anything from “Squeeze Together” to “Get Wet Together” was on the table. Friends and lovers were then encouraged to share their photo using CK2’s #the2ofus hashtag. This tapped perfectly into our target audience’s inclination for social sharing while also celebrating the provocative, playful, intimate spirit of the CK brand.
Measponte è un progetto calato nel presente, in sintonia col mondo, ma definito dal carattere italiano, che si nutre di tradizione artigianale. Estetica e tecnica si compenetrano in una formula precisa: un distillato di estro, comfort e design della calzatura, che fa capo alla ricerca pura e allâinnovazione.
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The AIGA Design Conference is the biggest event of the year for creatives from all across the country. Be there as the design community comes together for provocative speakers, nightly networking receptions, live competitions, exhilarating exhibitions, innovative professional development sessions, and face-to-face roundtables with your design heroes.
Photography & Filmmaking — Arnaud Ele became known not only for his fashion photography, but also for his documentary series in Switzerland and Cameroon, as well as his many video collaborations with artists, singers and dancers from the art scene in Switzerland. Wherever he goes, he focuses on the notion of intimacy. Wondering about the ways of inhabiting the territories and their uses, as well as the way in which nature and human occupation intertwine, he has always endeavored to push back the limits of the documentary.
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